Marketing Management Paper 131

______________ is also called ambush marketing.

The term ______________ Marketing was coined by Steven Jurvetson in 1997.

______________ is the marketing of a social message with a view to change behavior of people’s habit.

Utilizing electronic medium in everyday business activities is known as

______________ can be defined as convergence of branding, information dissemination and sales transactions all in one place.

______________ is not an e-payment media.

Which of the following is not a type of e-payment system.

_____________ Is a specialized form of online identity theft.

______________ is a computer crime in which criminal breaks into a computer system for exploring details of information etc.

All forces or factors that effect marketing policies, decisions and operations of a business constitute ______________