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Interactive Marketing and Electronic Commerce
?
The primary objective of online advertising is to:
Gather consumer information
Generate database of customers
Generate sales
Lead buyers to transactional Web site
Show Result
Correct
- Your answer is correct.
Wrong
- Your answer is wrong.
Detailed Answer
Correct answer: (C)
Generate sales
Related MCQs
?
Two parallel and complementary markets that exist today are the traditional physical and the _____________:
?
_________ marketing involves buyer-seller electronic communication in a computer-mediated environment:
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Hypertext transfer protocol (http) is a:
?
The leading commercial online service provider in Canada is:
?
_______ is a Web-based network used within the boundaries of an organization:
?
Which of the following is considered to be a form of business-to-business electronic commerce:
?
Fusing the Internet, Intranet, and Extranet will eventually create ___________:
?
The greatest marketspace opportunity for marketers lies in its potential for creating ______:
?
The biggest difference between online consumers and the general public is:
?
The two factors differentiating Internet users include:
